UI / UX website design. Principles and examples of UX design.

Today, the number of different directions and terms in the environment of software development and IT products is growing exponentially.

For someone who is indirectly involved with the IT industry, it can be difficult to understand these terms, let alone ordinary users.

So what is this mysterious UX and UI / UX design?

UXessentially literally means user experience. That is, it is the user experience when interacting with a product or web page. More specifically, it is interaction with the interface, because it is through the interface that the user and the product connect.

UI is translated as User Interface. How does that sound relate to the look and feel of the interface? This concept defines absolutely everything that the user sees and interacts with, from the size and position of the buttons to the layout and font style for each label.

UI / UX involves the intersection of planning, design and interaction with the user interface. Considers the usability of the product, not just the beauty of its appearance.

Examples of UX design outside of computer technology.

Concept Usability-design can be applied not only to modern IT products, but also to almost any tool that people use.

A common ax can be used as the simplest example. This tool has been around for thousands of years, and even back in the century when it was "developed", UX design skills were used.

Confirmation of this fact is the obvious and solid construction of the ax handle, with which a person takes this tool in order to use it. It has been designed to make it as easy as possible for all users, men and women, old and young, to use it with minimal effort and expense.

After all, if the handle was made in the shape of a letter, such as a Z, or made of straw, then with such an ax it would be impossible and even dangerous to perform the actions for which it was intended.

Another example of the use of UX design before the advent of information technology is the sewing machine.

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In fact, the first and second machines (as shown in the pictures above) are used for the same purpose, but have a completely different user interface and, accordingly, usability and ease of use.

In the first case, to use the machine, you must turn the handle by hand, whereas in the second example, you must press the pedal.

They are the same tool, but they have completely different approaches to user interface due to different UX / UI constructs.

UX Designer is a powerful shaman in WordPress.

Now that the IT market has an almost infinite number of products, one of the main competitive advantages of products is the convenience of each product for the user.

A team of programmers can create an extravagant product with perfect code, but once the product hits the market, it can still experience customer dissatisfaction and, in the end, disappear forever.

Use UX design principles.

Despite meticulous market research and phenomenal coding and development, products where users simply didn't understand how to use or navigate an interface are almost always doomed to fail.

Companies, most often start-ups with the potential to market powerful, disruptive, bright ideas, are more likely to suffer from overlooking this important detail.

Projects need UX designers who can take into account the user experience, think through and apply all the nuances of the user interaction with the product, and plan the user's expectations and needs.

Indeed, one of the main advantages that all currently known products on the market have is the convenience of their use.

UX design skills.

Considering what the UX design field is based on, it is possible to highlight the basic skills that a UX designer must have in order to effectively fulfill his (or her) responsibilities.

Paramount in a UX designer's toolbox is a skill that is often overlooked: communication.

Sociability is critical because the UX designer will need to communicate effectively with their leaders, company shareholders, users (to understand their experience with a given product), as well as with the developers of that product in order to communicate the requirements to users.

Analytical skills are also extremely important in order to understand the scope in which the product is presented, its intended use and its expected requirements.

For this purpose, research and planning are also most essential. In the end, a UX designer should not only communicate with the user, but also study his actions and identify possible problems, or, conversely, celebrate the success of the innovation.

Conclusion.

Although the term UX design is relatively recent, its scope has been around for quite some time.

Finally, Usability - it is simply anticipating the goals and needs of the user and the product and, as a result, the successful implementation of innovations that help improve the interaction between them. While the term may be relatively new, the need for a UX designer on any team is very important right now.

After all, there really is only an attentive, effective UX designer who can change the course of a previously unsuccessful product or startup and create a huge opportunity for project development. Perhaps UX is magic after all.

Frequently asked Questions. FAQ.

✔️ What is UX?

These are user interactions with any product or thing. ⏩ What is UX?

✔️ What issues does a UX specialist solve?

UX is your interaction with all things in this world. The challenge for UX professionals is to make interacting with things more convenient and fun.

✔️ What is Usability?

On the user side, it is user-friendliness. On the seller's side, this is the conversion rate.

✔️ How to learn Usability Design?

You can study usability by taking specialized training courses, as well as constantly conducting A / B testing of your designs.

✔️ What is the difference between UI and UX?

UX provides the usefulness and functionality of the product. The UI makes the website or application look beautiful and interactive.

✔️ What comes first UI or UX?

Typically, UX design first appears at the product creation stage and then at the user interface stage. The UX designer displays the basic structure of the user journey. The UI designer then loads visual and interactive elements into it.

✔️ How popular is UX / UI design?

According to a LinkedIn report, UX design ranks in the top 5 in-demand professions.