This question worries many people: what happened to MozCon this year?
We are pleased to announce that MozCon 2020 of the year goes like Donkey Kong. You can see from its new name that this year's format is slightly different. MozCon 2020 is now MozCon Virtual Is an online conference providing every ounce of digital marketing experience with the safety and security of social distance at home.
Today we are here to tell you all about it. Changes, problems, little details, what you learn and more!
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Virtual MozCon.
MozCon Virtual can be used from the comfort of your home office between July 14-15, 2020. In social networks, you can feel comfortable while learning all the new and the best in the world of SEO.
Twenty-two industry niche leaders will introduce the hottest topics of 2020, covering everything from SEO automation to modern content promotion to keyword research processing strategies in the midst of a crisis. You will see new names on the MozCon scene and you can be sure that we keep the bar high.
In addition, we know that many have a limited budget right now. Therefore, we want to contribute by making MozCon Virtual as accessible as possible for everyone. Tickets will now cost 129 $. This also includes full access to the post-release MozCon video pack!
Changes, problems and small details.
1. A note on transparency and really tough decision making.
We're not going to lie - organizing MozCon this year was a challenge. As it became more and more obvious that a personal endeavor was not feasible. We had a relatively short time to turn around from the 1600-attendee event we held every year.
There were many meetings. There was research, predictions, and debate, and each idea changed three to four times before it took shape. In the end, it all came down to what was best for our community.
MozCon never worked in terms of profit - we have been aiming for breakeven most of the years - but even with the risk and cost involved in such a significant change in the event, we knew the show had to go on.
SEO is actively developing. It is picking up speed now: people are turning to the Internet to solve their problems today like never before. Companies of all stripes depend on this online visibility to stay afloat in difficult conditions. Optimizers and digital marketers still need access to cutting edge thought leadership, methodologies and strategies, and MozCon can provide.
2. Not your typical marketing ploy.
It was important that we find ways to preserve that special MozCon magic that makes people excitedly wake up early Monday morning, wear their conference badge, and happily move into the Washington State Convention Center, which is full of educational excellence.
We'll be skipping snacks - it's true. In addition to donuts and coffee, we have filled our virtual conference with the breathtaking MozCon that you look forward to every year:
- Speakers and topics of the highest level in the city. Twenty-two top digital marketers will share their best tips, strategies, tactics, and research over two action-packed days of training. You will have all of their presentations available for download.
- Friendly Mozzers Neighborhood Hosting Event: MozCon superstars Cyrus Shepard and Britney Mueller will keep the attention between sessions.
- Interactive Q&A with experts. You will be able to participate in live Q&A sessions with presenters to answer your most pressing digital marketing questions and challenges.
- Virtual communication with breakout sessions: tables are a hit at lunchtime every year. And we heard your feedback: networking is a huge part of the MozCon experience. That's why we're introducing Birds of a Feather Virtual Discussion, a dedicated online experience where you can join expert-led events, connect with like-minded people, and build professional relationships over the internet.
- Charitable Donations: Our belief in giving hasn't changed just because we go online. For every ticket sold, we'll make a donation and we'll get to the details closer to the event.
- Awesome Partners: MozCon is fortunate to have the support of our fantastic sponsors who have supported us through all of this year's changes. They will share their experiences in dedicated hosted groups. Are you wondering who our partners are? Check them out: Floor 97, Basic Search Marketing, CallRail, Crowd Content, Duda, GatherUp, and PAGES!
3. Two days are full of good conferences.
We know it's hard to devote three full days to our day-to-day work, so we're getting closer to MozCon Virtual with the ability to select multiple tracks so attendees can choose their own time to attend the conference - with full access to each presentation via the MozCon video package once the conference is over. ...
4. We are streaming MozCon!
Every year we heard our community ask: I can't go. Will you be streaming MozCon? We are happy to answer our friends all over the world " Yes" - This year, MozCon will be fully accessible to remote visitors. Although, those in other time zones can view the performances in your recordings. And you won't miss a single session - every ticket holder will have full access to the MozCon video package after the event, which means you can re-watch your favorite shows and see what you missed.
We have reduced the cost of participation in this year's conference for several reasons.
- First, while running a large virtual conference is still a fairly significant cost, it does not include some of our most expensive expenses, such as meeting room, food and drinks. Delicious treats and comfortable seats are a real investment!
- Second, times are really damn hard right now. We know that agencies, brands and freelancers are struggling in an economic downturn and that it is more important than ever to hone skills and create new ones. We initially lowered ticket prices by about 40%. Then, based on community feedback and suggestions, we decided to ditch the idea of serving snacks and lowered them again.
Each MozCon ticket purchased also includes full access to the $ 349 MozCon video pack. Our video packs are professionally prepared and fully available to your team, so you can continue your training throughout the year and return to discuss the topic that mattered the most.
Based on materials from the site: https://moz.com
✔️ What is MozCon 2020?
This is an online conference that will tell you the hottest topics of 2020.
✔️ What can MozCon provide?
MozCon provides access to cutting-edge virtual leadership, methodologies and strategies.
✔️ What is special about MozCon?
These are the speakers, i.e. digital marketers who share their tricks and tips. All of this is also available for download.
✔️ Is it mandatory to attend the conference in person?
No. MozCon this year will be fully accessible to remote visitors.
